Women's Paratrooper "We can do it" polo shirt khaki green

J. Howard Miller and Rosie the Riveter

J. Howard Miller was a renowned American artist, best known for his work during the Second World War. Born on 5 September 1918 in Toledo, Ohio, Miller developed a precocious artistic talent that led him to study art at the Art Institute of Chicago.

In 1942, he was hired by the Westinghouse Company to create posters to support the war effort. It was during this period that he created the iconic Rosie the Riveter poster, which would become one of the most famous images in American history.

J. Howard Miller's poster, entitled "We can do it!", became one of the most famous visuals of the era. It shows Rosie, dressed in overalls and sporting a red bandana, confidently raising her fist. This portrait of strength and determination inspired generations of women to fulfil their professional potential and believe in themselves.

Rosie the Riveter, a symbol of power and determination, has become a cultural phenomenon. In the 1940s, she represented women working in factories during the Second World War, contributing to the war effort.

As a marketing and communication tool, J. Howard Miller's poster was a resounding success. It captivated people's minds and became a symbol of female emancipation. Even today, this emblematic image is used to promote gender equality and to remind us that women are essential forces in all fields.

Description : 

• women's paratroopers polo shirt "We Can Do It!"
• two-button collar
• high-quality screen print on back and chest
• 70% cotton, 30% polyester
• comfort and anti-perspiration band at neckline
• Colour: khaki green
• Weight: 350g